Straight talk
The Blog
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Your Slowest Menu Item Might Be Carrying Its Weight
A item that barely sells isn’t always dead weight. Here’s how to think about what it’s really costing you.
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Stop Trading Hours for Dollars and Start Stacking Income
More hours is not a business model. Here is how to grow your income by leveraging what you already have.
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The Plague of Fake Passion
Fake passion is easy to spot. It relies on a predictable script: just the right buzzwords mixed with a perfect combination of Gary V quotes. It is a narrative engineered to tell the world that a project is moving at 100 MPH and demands a 100-hour workweek, claiming nothing will stop the progress until the…
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Why We Don’t Blow Smoke
You won’t find me beating around the bush. It’s not because I’m an asshole, though if you’re a sensitive delicate flower, you’ve probably already labeled me as one. I don’t dodge the point because if you ask for my point of view or a specific question, it is my professional responsibility to give you the…
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Leading or Just Being Cheap?
Leading or Just Being Cheap? The Can Opener Test If you own a company, your primary job isn’t just “vision”, it’s making sure your team isn’t trying to build a skyscraper with a plastic shovel. I constantly see owners demand excellence while providing absolute garbage for resources. You want a world-class customer experience? Great. Now,…
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The College “Ticket” is a Lie
Let’s get one thing straight: I’m not saying all college is a scam. I want my doctor to have a degree. I want the vet working on my horses to have spent years in a lab. If you’re cutting into a human being or an animal, you better have hit the books. But for the…
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Your Success Won’t Survive Your Hangover
Lessons from the Peppers: Your Success Won’t Survive Your Hangover My lifelong favorite band is without questions the Red Hot Chili Peppers, I first heard them when I was 13. I never looked back. We even named the best dog we ever had after “The Zephyr Song”…play that song and Jessica can’t help but tear…
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“Nobody wants to work anymore” are the words of a mediocre 🤡
Stop Pushing Your Need for Approval onto your team Let’s get one thing straight: Your employees don’t want to be your friends, and they certainly don’t want to spend their Thursday night eating lukewarm pepperoni pizza in a fluorescent-lit conference room while you pat yourself on the back for being a “cool boss.” Now, I’m…
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Quit lying to yourself about what you’re actually doing
The “Working On Your Business” Trap: Are You an Owner or Just a Very Tired Employee? We’ve all heard the classic E-Myth mantra: “Work on your business, not in your business.” It sounds sophisticated. When I heard it for the first time it was like a lightbulb went off in my head. But, like…
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If You Wanted It, You’d Be Acting Like It
The Gap Between “Wanting It” and Actually Doing It I hear it every single week. “I want to scale.” “I want more to make more money.” “I want to reach that next level.” But then I look at the actions, and the math just doesn’t add up. There is a massive, gaping hole between what…